The Problems of Chinese Electronic Business for Tourism and Measures

As a newly burgeoned business type, electronic business for tourism is rising in large paces with its dominance of high efficiency and low cost. It not only represents the direction of tourism development, but also works as import means for Tourism Corporations in participating global competition. Electronic business for tourism brings both significant opportunities and severe challenges to the domestic tourism market. However facing with the challenges of network times, we can find the government has Taken up corresponding measures, but some mini-enterprises are still impervious. They don´t know where to start and how to develop the electronic tourism´ Or some other mini enterprises are shilly-shally. Hence, the study on how to grasp the opportunities and face up the challenges created by electronic business for tourism, and what are the effective measures to solve problem show great practical significance. This thesis begins with the definition of electronic business for tourism. Based on the analysis of electronic business for tourism definition the writer illuminates the current situation of electronic business for tourism in China, In the end it puts forward the detailed ideas and implementation procedures for the development of electronic tourism in China.