• DocumentCode
    2108334
  • Title

    MSN and QQ in China

  • Author

    Hai, Xiaodong ; Gille, Laurent

  • Author_Institution
    Dept. Sci. Economiques et Sociales, Telecom-Paristech/ENST, Paris, France
  • fYear
    2010
  • fDate
    17-19 Dec. 2010
  • Firstpage
    1011
  • Lastpage
    1014
  • Abstract
    Instant Messaging [IM] is an important way to communicate all over the world. MSN1 is the main IM software operated by Microsoft currently in more than 50 countries and QQ is the main IM software operated by TENCENT in China. Their performances are different in China. They have different target customers, different user base, and different functions of IM software. This paper focuses on the different ways for MSN and QQ to develop in China. It also explores why QQ success has happened so rapidly.
  • Keywords
    electronic messaging; IM software; Instant Messaging; Microsoft; TENCENT; Companies; Games; Instant messaging; Mobile communication; Software; MSN; QQ; differences;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Information Theory and Information Security (ICITIS), 2010 IEEE International Conference on
  • Conference_Location
    Beijing
  • Print_ISBN
    978-1-4244-6942-0
  • Type

    conf

  • DOI
    10.1109/ICITIS.2010.5689649
  • Filename
    5689649
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=2108334