• DocumentCode
    2200956
  • Title

    Crisis Communication Issue Discussion with the Prospect of Online Public Opinion

  • Author

    Zong Liyong ; Gu Baoyan ; Jiang Liangfu

  • Author_Institution
    Bus. Sch., Univ. of Shanghai for Sci. & Technol., Shanghai, China
  • fYear
    2010
  • fDate
    24-26 Aug. 2010
  • Firstpage
    1
  • Lastpage
    4
  • Abstract
    As the Internet´s technical characteristics, it allows audiences to give feedback by public sentiment and opinion in the cyber space, the interactive relationship between the public and organization has been promoted to an important position. This paper focuses on crisis communication issues from the perspective of online public opinion, analyzes the new characteristics of online public opinion, and some countermeasures and suggestions are proposed for online crisis communication.
  • Keywords
    Internet; social aspects of automation; Internet technical characteristics; crisis communication issue discussion; cyber space; interactive relationship; online public opinion; public sentiment; Book reviews; Crisis management; Internet; Media; Organizations; Public relations; Speech;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Management and Service Science (MASS), 2010 International Conference on
  • Conference_Location
    Wuhan
  • Print_ISBN
    978-1-4244-5325-2
  • Electronic_ISBN
    978-1-4244-5326-9
  • Type

    conf

  • DOI
    10.1109/ICMSS.2010.5578332
  • Filename
    5578332
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=2200956