DocumentCode
2368524
Title
Designing dynamic management based on customer-focused view
Author
Kim, Stephen In-Ho ; Chae, Gi-Young ; Choi, Gul Sung
Author_Institution
Sch. of Bus., Hanyang Univ., Seoul, South Korea
fYear
2011
fDate
25-27 June 2011
Firstpage
1
Lastpage
4
Abstract
Based on customer-focused view this paper develops new constructs, explicit needs/demand concerning customers´ willingness to pay (WTP) out of which Norm as Ideal comes out as a significant strategic guideline for explaining value creation universally at any time to any firm in any industry in all circumstances. And it dares design dynamic management to deal with innovation adapting to needs evolution for obtaining adaptive goodness with the standpoints of holism/synthesis/ dynamism.
Keywords
customer satisfaction; innovation management; adaptive goodness; customer willingness-to-pay; customer-focused management; dynamic management design; holism-synthesis-dynamism standpoint; value creation; Companies; Industries; Internet; Presses; Sufficient conditions; Technological innovation; adaptive goodness; customer-focused view; dynamic management; holism/synthesis dynamism; willingness to pay;
fLanguage
English
Publisher
ieee
Conference_Titel
Service Systems and Service Management (ICSSSM), 2011 8th International Conference on
Conference_Location
Tianjin
ISSN
2161-1890
Print_ISBN
978-1-61284-310-0
Type
conf
DOI
10.1109/ICSSSM.2011.5959409
Filename
5959409
Link To Document