• DocumentCode
    2621310
  • Title

    Customer segmentation for logistics service supply chain (LSSC) construction

  • Author

    Qin, Fan ; Xiao, Jianhua ; Ke, Yongzhen

  • Author_Institution
    Logistics Manage. Dept., Nankai Univ., Tianjin, China
  • fYear
    2011
  • fDate
    27-29 June 2011
  • Firstpage
    317
  • Lastpage
    320
  • Abstract
    For the purpose of LSSC construction, logistics service integrator´s customers from different industries are clustered and analyzed by integrating performance concerned-based segmentation dimension with business based segmentation dimension from the view of logistics service integrator. Fuzzy cluster analysis which is integrated with the grey relational analysis (GRA) is used to realizing LSSC´s benchmark performance evaluation and customer clustering. At last, for each customer cluster, some strategic suggestions about how to construct LSSC for different customers in different segment are proposed that can be helpful for logistics service integrator to realize the balance between and profit of enterprise and customer value.
  • Keywords
    customer services; fuzzy set theory; supply chains; GRA; LSSC benchmark performance evaluation; LSSC construction; business-based segmentation dimension; customer clustering; customer segmentation; customer value; enterprise profit; fuzzy cluster analysis; grey relational analysis; logistics service integrator customers; logistics service supply chain construction; performance concerned-based segmentation dimension; strategic suggestions; Automobiles; Building materials; Reliability; Supply chains; LSSC; benchmark evaluation; fuzzy cluster analysis; grey relational analysis;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computer Science and Service System (CSSS), 2011 International Conference on
  • Conference_Location
    Nanjing
  • Print_ISBN
    978-1-4244-9762-1
  • Type

    conf

  • DOI
    10.1109/CSSS.2011.5974725
  • Filename
    5974725