• DocumentCode
    2746653
  • Title

    Mental Fixation in Product Design

  • Author

    Lujun, Zhang ; Chunping, Zhang

  • Author_Institution
    Sch. of Mech. & Automotive Eng., Yantai Univ., Yantai, China
  • Volume
    2
  • fYear
    2010
  • fDate
    5-6 June 2010
  • Firstpage
    311
  • Lastpage
    314
  • Abstract
    Mental fixation in product design is proved by experiment. In experiment, three groups of participants are given same design task and different example design. The experiment results show that many features of the example design are incorporated into the designs generated by each group, which proves the existence of mental fixation in product design. The possible cognitive mechanisms causing mental fixation are also discussed.
  • Keywords
    cognition; product design; cognitive mechanisms; mental fixation; product design; Automotive engineering; Design for experiments; Industrial engineering; Mechanical engineering; Petroleum; Problem-solving; Product design; Psychology; Rails; cognitive mechanism; design experiment; mental fixation;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Computing, Control and Industrial Engineering (CCIE), 2010 International Conference on
  • Conference_Location
    Wuhan
  • Print_ISBN
    978-0-7695-4026-9
  • Type

    conf

  • DOI
    10.1109/CCIE.2010.195
  • Filename
    5492030