• DocumentCode
    2937377
  • Title

    The Combination Comptetive Strategy and Its Performance: A Empirical Study from China

  • Author

    Zheng, Bingyun

  • Volume
    4
  • fYear
    2009
  • fDate
    26-27 Dec. 2009
  • Firstpage
    218
  • Lastpage
    221
  • Abstract
    Although few empirical studies have specifically compared the impact of combination strategy and pure generic competitive strategy on firm performance, they failed to distinguish between combination strategy and "stuck in the middle" and operationalized the combination strategy as "stuck in the middle". This study distinguishes successfully a combination strategy from stuck in the middle strategy, and extends previous research on the relationship of competitive strategy and performance with the data in China. The study demonstrates that a combination strategy is best strategy that firms should implement in transition economies.
  • Keywords
    Costs; Economic forecasting; Finance; Industrial engineering; Information management; Innovation management; Predictive models; Read only memory; Combination Strategy; Comparation; Performance;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Information Management, Innovation Management and Industrial Engineering, 2009 International Conference on
  • Conference_Location
    Xian, China
  • Print_ISBN
    978-0-7695-3876-1
  • Type

    conf

  • DOI
    10.1109/ICIII.2009.513
  • Filename
    5370583