DocumentCode
2937377
Title
The Combination Comptetive Strategy and Its Performance: A Empirical Study from China
Author
Zheng, Bingyun
Volume
4
fYear
2009
fDate
26-27 Dec. 2009
Firstpage
218
Lastpage
221
Abstract
Although few empirical studies have specifically compared the impact of combination strategy and pure generic competitive strategy on firm performance, they failed to distinguish between combination strategy and "stuck in the middle" and operationalized the combination strategy as "stuck in the middle". This study distinguishes successfully a combination strategy from stuck in the middle strategy, and extends previous research on the relationship of competitive strategy and performance with the data in China. The study demonstrates that a combination strategy is best strategy that firms should implement in transition economies.
Keywords
Costs; Economic forecasting; Finance; Industrial engineering; Information management; Innovation management; Predictive models; Read only memory; Combination Strategy; Comparation; Performance;
fLanguage
English
Publisher
ieee
Conference_Titel
Information Management, Innovation Management and Industrial Engineering, 2009 International Conference on
Conference_Location
Xian, China
Print_ISBN
978-0-7695-3876-1
Type
conf
DOI
10.1109/ICIII.2009.513
Filename
5370583
Link To Document