• DocumentCode
    2973882
  • Title

    Modifying IPA with Fuzzy DEMATEL

  • Author

    Lee, Yu-Cheng ; Li, Mei Lan ; Chen, Ching Yi ; Huang, Ting-Ho

  • Author_Institution
    Grad. Inst. of Technol. Manage., Chung-Hua Univ., Hsinchu, Taiwan
  • fYear
    2011
  • fDate
    12-14 Aug. 2011
  • Firstpage
    1
  • Lastpage
    4
  • Abstract
    This study employs Regression analysis to establish the implicit importance of quality attributes and the overall satisfaction, and adopt the fuzzy DEMATEL, which consider the fuzziness of human thinking, to calculate the causal relationship and the influential degree among each quality attribute, and then proposes a new methodology of decision analysis, which modifies the traditional IPA model and obtains the accurate importance and the improvement the quality attributes, in order to make the improvement of quality attributes and resource allocation more relationable.
  • Keywords
    cause-effect analysis; fuzzy neural nets; regression analysis; resource allocation; IPA; causal relationship; fuzzy DEMATEL; human thinking; importance-performance analysis; quality attributes; regression analysis; resource allocation; Analytical models; Computational modeling; Decision making; Equations; Mathematical model; Pragmatics; Regression analysis;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Management and Service Science (MASS), 2011 International Conference on
  • Conference_Location
    Wuhan
  • Print_ISBN
    978-1-4244-6579-8
  • Type

    conf

  • DOI
    10.1109/ICMSS.2011.5998721
  • Filename
    5998721