DocumentCode
2976515
Title
Diagnosis and Construction of Modern Tourism Services in Shenyang City
Author
Ke, Na ; Zhang, Yinghui
Author_Institution
Econ. & Manage. Dept., Shenyang Aerosp. Univ., Shenyang, China
fYear
2011
fDate
12-14 Aug. 2011
Firstpage
1
Lastpage
4
Abstract
In this paper, the author studies the tourism development in Shenyang City by SWOT method from the perspective of modern tourism services. The strengths are: the rapid development of modern service industry in Shenyang city, an obvious advantage in tourism zone, perfect urban tourism infrastructure facilities and excellent modern tourism environment. The weakness are: tourism products are not converted to modern tourism products, poor operation and management of high-tech and the quality of tourism human resources needs to be upgrade. The opportunities include: the first year of Twelfth Five-Year Plan, the Shenyang Economic Zone and the Twelfth National Games. The threat is that many cities have put forward to develop modern tourism service. And further proposed the measures of development: to increase the modern tourism product development, optimize the tourism human resource structure and speed up the level of tourism information.
Keywords
construction; human resource management; strategic planning; town and country planning; travel industry; SWOT method; Shenyang Economic Zone; Shenyang city; Twelfth Five-Year Plan; Twelfth National Games; high-tech management; modern tourism product development; modern tourism services; tourism human resource structure; tourism zone; urban tourism infrastructure facilities; Cities and towns; Economics; Humans; Industries; Mice; Personnel;
fLanguage
English
Publisher
ieee
Conference_Titel
Management and Service Science (MASS), 2011 International Conference on
Conference_Location
Wuhan
Print_ISBN
978-1-4244-6579-8
Type
conf
DOI
10.1109/ICMSS.2011.5998853
Filename
5998853
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