DocumentCode
3189439
Title
Microblogging users classification and behavior analysis
Author
Ma, Te ; Dong, DaHai ; Guo, YanHong
Author_Institution
Sch. of Manage., Dalian Univ. of Technol., Dalian, China
fYear
2011
fDate
8-10 Aug. 2011
Firstpage
6292
Lastpage
6294
Abstract
This online community of people based on classification theory, combined with the user´s microblogging features, made the first groundbreaking microblogging users will be divided into 10 types, and is divided into 10 categories of user needs according to Maslow´s classification distinction again, different from other microblogging only a single user Maslow´s classification of this study for future research to provide a micro-blog a better research base. At the same time, promote the interest and enhance the image of the microblogging marketing companies to better identify their own user groups.
Keywords
social aspects of automation; social networking (online); Maslow classification distinction; behavior analysis; classification theory; microblogging marketing company; microblogging users classification; online community; user groups; Blogs; Communities; Government; Industries; Media; Production; Safety; Microblogging; categories of users; user groups;
fLanguage
English
Publisher
ieee
Conference_Titel
Artificial Intelligence, Management Science and Electronic Commerce (AIMSEC), 2011 2nd International Conference on
Conference_Location
Deng Leng
Print_ISBN
978-1-4577-0535-9
Type
conf
DOI
10.1109/AIMSEC.2011.6011410
Filename
6011410
Link To Document