DocumentCode
3711813
Title
Bringing online shopping experience to offline retail through augmented reality and RFID
Author
Zulqarnain Rashid;Enric Peig;Rafael Pous
Author_Institution
Department of Information and Communication Technologies, Universitat Pompeu Fabra, Barcelona, Spain
fYear
2015
Firstpage
45
Lastpage
51
Abstract
Retail is undergoing through major technological changes. Online shopping is rapidly increasing because of the features it offers. Bringing online shopping features to offline retail will enrich customer experience. In this paper we present Augmented Reality (AR) interfaces developed for handheld devices, linked to a physical Smart Space to bridge the gap between offline and online retail. Preliminary evaluation shows that the user is able to interact with the products in the physical spaces while having access to online shopping features. System is tested and validated with number of products at Radio Frequency(RFID) based smart shelf.
Keywords
"Radiofrequency identification","Augmented reality","Handheld computers","Antennas","Databases","Aerospace electronics","Internet of things"
Publisher
ieee
Conference_Titel
Internet of Things (IOT), 2015 5th International Conference on the
Print_ISBN
978-1-4673-8056-0
Type
conf
DOI
10.1109/IOT.2015.7356547
Filename
7356547
Link To Document