DocumentCode
509317
Title
Evolutionary Game Analysis on Attitudinal Commitment Behavior in Business Relationships
Author
Xu Zhi-ying ; Li Cong-dong
Author_Institution
Manage. Sch., Jinan Univ., Guangzhou, China
Volume
2
fYear
2009
fDate
26-27 Dec. 2009
Firstpage
245
Lastpage
248
Abstract
The paper establishes an evolutionary game model of attitudinal commitment behavior in business relationship by using evolutionary game theory, and analyses the main influencing factors of attitudinal commitment behavior. Also it explains the relationship of attitudinal commitment behavior and the influencing factors such as indirect relationship value, risk level and relationship investment.
Keywords
game theory; attitudinal commitment behavior; business relationships; evolutionary game analysis; indirect relationship value; level relationship investment; main influencing factors; Bonding; Conference management; Costs; Economic forecasting; Engineering management; Game theory; Information management; Innovation management; Investments; Logic; Attitudinal Commitment; Business Relationship; Evolutionary Game;
fLanguage
English
Publisher
ieee
Conference_Titel
Information Management, Innovation Management and Industrial Engineering, 2009 International Conference on
Conference_Location
Xi´an
Print_ISBN
978-0-7695-3876-1
Type
conf
DOI
10.1109/ICIII.2009.217
Filename
5369870
Link To Document