• DocumentCode
    536611
  • Title

    Channel Conflict Management under the New e-Commerce Environment

  • Author

    Min, Li

  • Author_Institution
    Anyang Inst. of Technol., Anyang, China
  • fYear
    2010
  • fDate
    7-9 Nov. 2010
  • Firstpage
    1
  • Lastpage
    4
  • Abstract
    e-commerce brings more market opportunities and higher efficiency to the enterprise, and save the transaction cost for the enterprise. At the same time the distribution channels in e-commerce have a conflict with the traditional. Based on the analysis of channels in the e-commerce and in the traditional, explained the reasons of the conflict, and puts forward the corresponding management strategy.
  • Keywords
    costing; electronic commerce; channel conflict management; distribution channels; e-commerce environment; transaction cost; Companies; Electronic commerce; Internet; Logistics; Marketing and sales; Pricing;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    E-Product E-Service and E-Entertainment (ICEEE), 2010 International Conference on
  • Conference_Location
    Henan
  • Print_ISBN
    978-1-4244-7159-1
  • Type

    conf

  • DOI
    10.1109/ICEEE.2010.5660335
  • Filename
    5660335
    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=49&DC=536611