• DocumentCode
    625242
  • Title

    Magical thinking applied to test engineering reality (and vice versa)

  • Author

    Rearick, Jeff

  • Author_Institution
    Advanced Micro Devices, USA
  • fYear
    2013
  • fDate
    27-30 May 2013
  • Firstpage
    1
  • Lastpage
    1
  • Abstract
    The high-technology industry in general, and its infrastructure aspects (such as testing) in particular, have recently garnered skepticism with respect to the ability to continue to innovate. This talk will analyze the sources of such criticism, along with possible antidotes, especially the role of “magical thinking” (as popularized in the recent biography of Steve Jobs). The distinction between fantasy and vision will be explained, with examples drawn from several aspects of practical test engineering, both past and future. The audience will be challenged (and hopefully inspired) to tackle the problems faced by our industry with an approach which is at the same time both visionary and pragmatic.
  • Keywords
    Europe; Industries; Pragmatics; Testing;
  • fLanguage
    English
  • Publisher
    ieee
  • Conference_Titel
    Test Symposium (ETS), 2013 18th IEEE European
  • Conference_Location
    Avignon, France
  • Print_ISBN
    978-1-4673-6376-1
  • Type

    conf

  • DOI
    10.1109/ETS.2013.6569346
  • Filename
    6569346