Hybrid CRM Deployment Model

Over the past few years, the options for buying, deploying and accessing business applications have increased dramatically, none more than the ones seeking effective Customer Relationship Management (CRM) solution. The new environment of running CRM in the cloud has been in use for several years and the tendency of using cloud CRM and cloud computing in general is continuously growing. However, concerns about the data security and privacy still an issue for some companies. In this paper, we briefly propose a hybrid model that combines On Premise and Cloud CRM while highlighting their major capabilities in keeping today´s businesses performing efficiently and securely. Then, a closer look is taken to exploring the hybrid model through number of CRM´s main functions illustrated on a dynamic arc.