Author/Authors :
Ansari، Shadi نويسنده Masters Student, Department of Executive Management, Science and Research Branch, Islamic Azad University, Saveh, Iran , , Afshar Kazemi، Mohammad Ali نويسنده Associate Professor Afshar Kazemi, Mohammad Ali , Toloie Eshlaghy، Abbas نويسنده Full Professor, Department of Industrial Management, Science and Research Branch, Tehran, Iran ,
Abstract :
This paper performs an investigation to rank different strategies in an engineering firm in Iran. The proposed study designs a questionnaire and distributes it among all experts who worked for a firm in engineering field named Kara Sazeh Matin. The study first determines four key strategies for development of firm’s objectives including improvement in buy/sell system and marketing planning, financial and cost management, human resources management and technology management. The study ranks these attributes based on fuzzy analytical hierarchy process (FAHP) and technique for order of preference by similarity to ideal solution (TOPSIS) in fuzzy format. The results indicate the firm must take over one of the well-known construction firms to develop its operations.
