Title of article :
Managing co-branding strategies: Global brands into local markets
Author/Authors :
Russell Abratt، نويسنده , , Patience Motlana، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2002
Pages :
8
From page :
43
To page :
50
Journal title :
Business Horizons
Serial Year :
2002
Journal title :
Business Horizons
Record number :
123824
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=123824
