Title of article
Contest ritualization: wooing customers through religious metaphor
Author/Authors
Alex S. L. Tsang، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 2003
Pages
8
From page
67
To page
74
Journal title
Business Horizons
Serial Year
2003
Journal title
Business Horizons
Record number
123887
Link To Document