Title of article :
Buzz marketing for movies
Author/Authors :
Iris Mohr، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2007
Pages :
9
From page :
395
To page :
403
Keywords :
Motion pictures , movies , Marketing , PROMOTION , Buzz marketing
Journal title :
Business Horizons
Serial Year :
2007
Journal title :
Business Horizons
Record number :
124113
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=124113
