Title of article :
Development of optimal salesforce compensation plans for independent, complementary and substitutable products
Author/Authors :
Changning Zhang، نويسنده , , Vijay Mahajan، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 1955
Keywords :
marketing channels , Power sources , Measurement validity
Journal title :
International Journal of Research in Marketing
Journal title :
International Journal of Research in Marketing
