• Title of article

    Development of optimal salesforce compensation plans for independent, complementary and substitutable products

  • Author/Authors

    Changning Zhang، نويسنده , , Vijay Mahajan، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 1955
  • Pages
    8
  • From page
    355
  • To page
    362
  • Keywords
    marketing channels , Power sources , Measurement validity
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    1955
  • Journal title
    International Journal of Research in Marketing
  • Record number

    124359