مرکز منطقه ای اطلاع رساني علوم و فناوري - Source effects in purchase decisions: The impact of physical attractiveness and accent of salesperson

Title of article :

Source effects in purchase decisions: The impact of physical attractiveness and accent of salesperson

Author/Authors :

Oscar W. DeShields Jr.، نويسنده , , Ali Kara، نويسنده , , Erdener Kaynak، نويسنده ,

Issue Information :

ماهنامه با شماره پیاپی سال 1996

Pages :

From page :

To page :

101

Keywords :

Channel structure , Service output , distribution

Journal title :

International Journal of Research in Marketing

Serial Year :

1996

Journal title :

International Journal of Research in Marketing

Record number :

124374

Link To Document :