Title of article
The effects of trust and interdependence on relationship commitment: A trans-Atlantic study
Author/Authors
Inge Geyskens، نويسنده , , Jan-Benedict E. M. Steenkamp، نويسنده , , Lisa K. Scheer، نويسنده , , Nirmalya Kumar، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 1996
Pages
15
From page
303
To page
317
Keywords
Market orientation , Customer orientation , role conflict , Job satisfaction , Organizational commitment , Role Ambiguity
Journal title
International Journal of Research in Marketing
Serial Year
1996
Journal title
International Journal of Research in Marketing
Record number
124386
Link To Document