Title of article :
The changing consumer in Austria
Author/Authors :
Hans Mühlbacher، نويسنده , , Martina Botschen، نويسنده , , Werner Beutelmeyer، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 1997
Pages :
11
From page :
309
To page :
319
Keywords :
Direct mail development , Fund raising , Direct marketing: Target selection
Journal title :
International Journal of Research in Marketing
Serial Year :
1997
Journal title :
International Journal of Research in Marketing
Record number :
124419
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=124419
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