• Title of article

    Buyer behavior in business-to-business services: The case of foreign exchange

  • Author/Authors

    Douglas Bowman، نويسنده , , Shilpa Lele-Pingle، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 1997
  • Pages
    10
  • From page
    499
  • To page
    508
  • Keywords
    Business-to-business services , Dirichlet model
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    1997
  • Journal title
    International Journal of Research in Marketing
  • Record number

    124430

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=124430