Title of article :
Buyer behavior in business-to-business services: The case of foreign exchange
Author/Authors :
Douglas Bowman، نويسنده , , Shilpa Lele-Pingle، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 1997
Keywords :
Business-to-business services , Dirichlet model
Journal title :
International Journal of Research in Marketing
Journal title :
International Journal of Research in Marketing
