Title of article :
The effect of individual learning on competitive decision-making and firm performance
Author/Authors :
Alan J. Malter، نويسنده , , Peter R. Dickson، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2001
Pages :
19
From page :
99
To page :
117
Keywords :
marketing strategy , learning , Group decision-making , Markstrat , Dynamic decision-making
Journal title :
International Journal of Research in Marketing
Serial Year :
2001
Journal title :
International Journal of Research in Marketing
Record number :
124482
Link To Document :
https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=124482
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