Title of article
A paradox of price–quality and market efficiency: a comparative study of the US and China markets
Author/Authors
Kevin Zheng Zhou، نويسنده , , Chenting Su، نويسنده , , Yeqing Bao، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 2002
Pages
17
From page
349
To page
365
Keywords
Risk aversion , Measurement invariance , CHINA , Market efficiency , Price– quality schema
Journal title
International Journal of Research in Marketing
Serial Year
2002
Journal title
International Journal of Research in Marketing
Record number
124512
Link To Document