Title of article :
Relative explanatory power of agency theory and transaction cost analysis in German salesforces
Author/Authors :
Manfred Krafft، نويسنده , , S?nke Albers، نويسنده , , Rajiv Lal، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2004
Keywords :
agency theory , Transaction Cost Analysis , Salesforce compensation plans , Direct vs. reps , Germany
Journal title :
International Journal of Research in Marketing
Journal title :
International Journal of Research in Marketing
