• Title of article

    Country and consumer segmentation: multi-level latent class analysis of financial product ownership

  • Author/Authors

    Tammo H.A. Bijmolt، نويسنده , , Leo J. Paas، نويسنده , , Jeroen K. Vermunt، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 2004
  • Pages
    18
  • From page
    323
  • To page
    340
  • Keywords
    International segmentation , Multi-level latent class analysis , Financial products
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    2004
  • Journal title
    International Journal of Research in Marketing
  • Record number

    124556