• Title of article

    The C-OAR-SE procedure for scale development in marketing: a comment

  • Author/Authors

    Adamantios Diamantopoulos، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 2005
  • Pages
    9
  • From page
    1
  • To page
    9
  • Keywords
    Measure development , scales , Indexes , validity , Reliability
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    2005
  • Journal title
    International Journal of Research in Marketing
  • Record number

    124562

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=124562