• Title of article

    Customer loyalty to one service worker: Should it be discouraged?

  • Author/Authors

    Liliana L. Bove، نويسنده , , Lester W. Johnson، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 2006
  • Pages
    13
  • From page
    79
  • To page
    91
  • Keywords
    Service workers , Trust , Commitment , Loyalty , Customer relationships
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    2006
  • Journal title
    International Journal of Research in Marketing
  • Record number

    124596