• Title of article

    Intra-brand differences in payment periods in marketing channels

  • Author/Authors

    V?ctor Iglesias، نويسنده , , Rodolfo V?zquez، نويسنده , , Ignacio Rodr?guez-del-Bosque، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 2007
  • Pages
    15
  • From page
    49
  • To page
    63
  • Keywords
    Payment periods , Efficiency , trade credit , Bargaining power , Distribution Channels
  • Journal title
    International Journal of Research in Marketing
  • Serial Year
    2007
  • Journal title
    International Journal of Research in Marketing
  • Record number

    124622