Title of article
Intra-brand differences in payment periods in marketing channels
Author/Authors
V?ctor Iglesias، نويسنده , , Rodolfo V?zquez، نويسنده , , Ignacio Rodr?guez-del-Bosque، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 2007
Pages
15
From page
49
To page
63
Keywords
Payment periods , Efficiency , trade credit , Bargaining power , Distribution Channels
Journal title
International Journal of Research in Marketing
Serial Year
2007
Journal title
International Journal of Research in Marketing
Record number
124622
Link To Document