Title of article
Modeling consumption patterns in the attribute space: Theory and evidence of hybrid behavior
Author/Authors
Sergi Jimenez-Martin، نويسنده , , Antonio Ladr?n-de-Guevara، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 2007
Pages
12
From page
242
To page
253
Keywords
Hybrid behavior , Variety seeking , Consumer choice models , State-dependence models , Consumption patterns , Inertia
Journal title
International Journal of Research in Marketing
Serial Year
2007
Journal title
International Journal of Research in Marketing
Record number
124635
Link To Document