Title of article :
Modeling consumption patterns in the attribute space: Theory and evidence of hybrid behavior
Author/Authors :
Sergi Jimenez-Martin، نويسنده , , Antonio Ladr?n-de-Guevara، نويسنده ,
Issue Information :
ماهنامه با شماره پیاپی سال 2007
Keywords :
Hybrid behavior , Variety seeking , Consumer choice models , State-dependence models , Consumption patterns , Inertia
Journal title :
International Journal of Research in Marketing
Journal title :
International Journal of Research in Marketing