Title of article
Efficient or enjoyable? Consumer values of eating-out and fast food restaurant consumption in Korea
Author/Authors
Cheol Park، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 2004
Pages
8
From page
87
To page
94
Keywords
Fast food restaurant , Consumer values , Restaurant buying behavior , Korea , Hedonic consumption , Restaurant attribute
Journal title
International Journal of Project Management
Serial Year
2004
Journal title
International Journal of Project Management
Record number
124930
Link To Document