• Title of article

    Efficient or enjoyable? Consumer values of eating-out and fast food restaurant consumption in Korea

  • Author/Authors

    Cheol Park، نويسنده ,

  • Issue Information
    ماهنامه با شماره پیاپی سال 2004
  • Pages
    8
  • From page
    87
  • To page
    94
  • Keywords
    Fast food restaurant , Consumer values , Restaurant buying behavior , Korea , Hedonic consumption , Restaurant attribute
  • Journal title
    International Journal of Project Management
  • Serial Year
    2004
  • Journal title
    International Journal of Project Management
  • Record number

    124930