Title of article
Evaluating business performance of wealth management banks
Author/Authors
Cheng-Ru Wu، نويسنده , , Chin-Tsai Lin، نويسنده , , Pei-Hsuan Tsai، نويسنده ,
Issue Information
روزنامه با شماره پیاپی سال 2010
Pages
9
From page
971
To page
979
Abstract
This study applies the balanced scorecard method to build a performance evaluation framework for wealth management (WM) banks. Next, the study builds a framework for dealing with sub-criteria using the Delphi method and finally, the article evaluates the business performance of WM banks in Taiwan by applying the analytical hierarchy process (AHP) and grey relational analysis (GRA). Importantly, the proposed model can benefit the banking sector in assessing the business performance of WM banks, making it highly applicable for bank managers and financial sector analysts.
Keywords
Banking , Grey relational analysis , Wealth management , AHP , balanced scorecard
Journal title
European Journal of Operational Research
Serial Year
2010
Journal title
European Journal of Operational Research
Record number
1312958
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