Title of article :
The 4S Web-Marketing Mix model
Author/Authors :
Efthymios Constantinides، نويسنده ,
Issue Information :
روزنامه با شماره پیاپی سال 2002
Pages :
20
From page :
57
To page :
76
Keywords :
E-Commerce strategy , Web Marketing Mix , E-Commerce marketing , 4S model
Journal title :
Electronic Commerce Research and Applications
Serial Year :
2002
Journal title :
Electronic Commerce Research and Applications
Record number :
145754
Link To Document :
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