Title of article
Imagery An alternative approach to the attribute-image paradigm for shopping centres
Author/Authors
Ken Blawatt، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 1995
Pages
14
From page
83
To page
96
Keywords
Imagery , attitude measurement , Brand , product , retail image , cognitive imagery , dual coding , shopping centre image , attribute measurement
Journal title
Journal of Retailing and Consumer Services
Serial Year
1995
Journal title
Journal of Retailing and Consumer Services
Record number
148489
Link To Document