• Title of article

    An investigation of jeopardy effects in store choice

  • Author/Authors

    Subodh Bhat، نويسنده , , Richard Fox، نويسنده ,

  • Issue Information
    دوماهنامه با شماره پیاپی سال 1996
  • Pages
    5
  • From page
    129
  • To page
    133
  • Keywords
    double jeopardy , triple jeopardy , store choice
  • Journal title
    Journal of Retailing and Consumer Services
  • Serial Year
    1996
  • Journal title
    Journal of Retailing and Consumer Services
  • Record number

    148535