Title of article :
The impact of gender on car buyer satisfaction and loyalty : A neural network analysis
Author/Authors :
Luiz Moutinho، نويسنده , , Fiona Davies، نويسنده , , Bruce Curry، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 1996
Keywords :
Consumer behaviour , car buyers , Satisfaction , Loyalty , Neural networks
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services
