Title of article :
Relationship concept and customer services: a case study of corporate banking
Author/Authors :
Subhash C. Mehta، نويسنده , , Himanshu Tambe، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 1997
Keywords :
Customer service , Success Factors , corporate banking , relationship marketing , Seven-S framework
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services