Title of article :
The market segmentation workbook : Sally Dibb and Lyndon Simkin Routledge London (1996) 219 pp 51 illustrations Appendix with 35 charts for completion
Author/Authors :
Outi Uusitalo، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 1998
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services