Title of article
Objective and multidimensional acculturation measures: implications for retailing to Hispanic consumers
Author/Authors
Mary Ann Eastlick، نويسنده , , Sherry L. Lotz، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 2000
Pages
12
From page
149
To page
160
Keywords
Ethnic Groups , Acculturation , Consumer shopping attitudes
Journal title
Journal of Retailing and Consumer Services
Serial Year
2000
Journal title
Journal of Retailing and Consumer Services
Record number
148682
Link To Document