Title of article :
Hypermarkets versus traditional retail stores — consumers’ and retailers’ perspectives in Braga: a case study
Author/Authors :
Minoo Farhangmehr، نويسنده , , Susana Marques، نويسنده , , Joaquim Silva، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2001
Keywords :
Buying behaviour , Hypermarkets , Traditional retail , Store image
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services