Title of article :
Corporate image and corporate reputation in customers’ retention decisions in services
Author/Authors :
Nha Nguyen، نويسنده , , Gaston Leblanc، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2001
Keywords :
Corporate reputation and customer loyalty , corporate image
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services