Title of article :
The effect of variety-seeking on customer retention in services
Author/Authors :
Carmen Berné، نويسنده , , Jose M. Mugica، نويسنده , , M. Jes?s Yagüe، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2001
Pages :
11
From page :
335
To page :
345
Keywords :
retention , customer , Services , variety-seeking
Journal title :
Journal of Retailing and Consumer Services
Serial Year :
2001
Journal title :
Journal of Retailing and Consumer Services
Record number :
148727
Link To Document :
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