• Title of article

    Goods retailers and service providers: comparative analysis of web site marketing communications

  • Author/Authors

    Charles D. Bodkin، نويسنده , , Monica Perry، نويسنده ,

  • Issue Information
    دوماهنامه با شماره پیاپی سال 2004
  • Pages
    11
  • From page
    19
  • To page
    29
  • Keywords
    Web sites , Communications , Marketing
  • Journal title
    Journal of Retailing and Consumer Services
  • Serial Year
    2004
  • Journal title
    Journal of Retailing and Consumer Services
  • Record number

    148800

    • Link To Document
    https://search.isc.ac/dl/search/defaultta.aspx?DTC=10&DC=148800