Title of article :
Goods retailers and service providers: comparative analysis of web site marketing communications
Author/Authors :
Charles D. Bodkin، نويسنده , , Monica Perry، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2004
Keywords :
Web sites , Communications , Marketing
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services