Title of article :
Consumer perceptions of risk and uncertainty and the implications for behaviour towards innovative retail services: The case of Internet Banking
Author/Authors :
Dale Littler، نويسنده , , Demetris Melanthiou، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2006
Keywords :
Consumer behaviour , Uncertainty , Retail services , Perceived risk , innovation
Journal title :
Journal of Retailing and Consumer Services
Journal title :
Journal of Retailing and Consumer Services