مرکز منطقه ای اطلاع رساني علوم و فناوري - Influences of online store perception, shopping enjoyment, and shopping involvement on consumer patronage behavior towards an online retailer

Title of article :

Influences of online store perception, shopping enjoyment, and shopping involvement on consumer patronage behavior towards an online retailer

Author/Authors :

Jihyun Kim، نويسنده , , Ann Marie Fiore، نويسنده , , Hyun-Hwa Lee، نويسنده ,

Issue Information :

دوماهنامه با شماره پیاپی سال 2007

Pages :

From page :

To page :

107

Keywords :

Shopping enjoyment , Patronage behavior , Online retailer , Interactivity , Virtual model

Journal title :

Journal of Retailing and Consumer Services

Serial Year :

2007

Journal title :

Journal of Retailing and Consumer Services

Record number :

148911

Link To Document :