Title of article :
Influences of online store perception, shopping enjoyment, and shopping involvement on consumer patronage behavior towards an online retailer
Author/Authors :
Jihyun Kim، نويسنده , , Ann Marie Fiore، نويسنده , , Hyun-Hwa Lee، نويسنده ,
Issue Information :
دوماهنامه با شماره پیاپی سال 2007
Pages :
13
From page :
95
To page :
107
Keywords :
Shopping enjoyment , Patronage behavior , Online retailer , Interactivity , Virtual model
Journal title :
Journal of Retailing and Consumer Services
Serial Year :
2007
Journal title :
Journal of Retailing and Consumer Services
Record number :
148911
Link To Document :
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