Title of article
Directing store flyers to the appropriate audience
Author/Authors
Mario J. Miranda، نويسنده , , L?szl? K?nya، نويسنده ,
Issue Information
دوماهنامه با شماره پیاپی سال 2007
Pages
7
From page
175
To page
181
Keywords
Deal-prone , Store flyers
Journal title
Journal of Retailing and Consumer Services
Serial Year
2007
Journal title
Journal of Retailing and Consumer Services
Record number
148917
Link To Document