مرکز منطقه ای اطلاع رساني علوم و فناوري - Flexible estimation of price response functions using retail scanner data

Title of article :

Flexible estimation of price response functions using retail scanner data

Author/Authors :

Winfried J. Steiner، نويسنده , , Andreas Brezger، نويسنده , , Christiane Belitz، نويسنده ,

Issue Information :

دوماهنامه با شماره پیاپی سال 2007

Pages :

From page :

383

To page :

393

Keywords :

Bayesian estimation , Price response modeling , Monotonic regression splines

Journal title :

Journal of Retailing and Consumer Services

Serial Year :

2007

Journal title :

Journal of Retailing and Consumer Services

Record number :

148938

Link To Document :