Title of article
Metaphors and competitive advantage: Evaluating the use of metaphors in theories of competitive strategy
Author/Authors
Shelby D. Hunt، نويسنده , , Anil Menon، نويسنده ,
Issue Information
ماهنامه با شماره پیاپی سال 1995
Pages
10
From page
81
To page
90
Journal title
Journal of Business Research
Serial Year
1995
Journal title
Journal of Business Research
Record number
154087
Link To Document